| 978-950-537-193-8 | Calidad estratégica total = Total quality management | Macchi | Rubén Roberto Rico | 1991 |
| 978-950-537-225-6 | Calidad estratégica total aplicada | Macchi | Jorge A. Hermida Rubén Roberto Rico | 1995 |
| 978-950-537-268-3 | Total customer satisfaction | Macchi | Rubén Roberto Rico | 1997 |
| 978-950-537-315-4 | Premio nacional a la calidad | Macchi | Rubén Roberto Rico | 1994 |
| 978-950-537-339-0 | Marketing para momentos de crisis y recesión | Macchi | Jorge A. Hermida Rubén Roberto Rico | 1995 |
| 978-950-537-379-6 | Benchmarking estratégico y táctico | Macchi | Rubén Roberto Rico | 1996 |
| 978-950-537-431-1 | Total customer satisfaction | Macchi | Rubén Roberto Rico | 1998 |
| 978-950-537-438-0 | Calidad estratégica total = total quality management | Macchi | Rubén Roberto Rico | 1998 |
| 978-950-537-485-4 | Gerentes ansiosos | Macchi | Fernando Evaristo Doria Rubén Roberto Rico | 1999 |
| 978-950-537-559-2 | Total customer satisfaction | Macchi | Rubén Roberto Rico | 2001 |
| 978-950-537-560-8 | Calidad estratégica total | Macchi | Rubén Roberto Rico | 2001 |
| 978-987-1147-08-3 | Retail marketing | Prentice Hall - Pearson Education | Fernando Evaristo Doria Rubén Roberto Rico | 2003 |
| 978-987-1147-44-1 | Retail marketing | Prentice Hall - Pearson Education | Fernando Evaristo Doria Rubén Roberto Rico | 2005 |
| 978-987-615-016-3 | Export marketing | Prentice Hall - Pearson Education | Fernando Evaristo Doria Rubén Roberto Rico | 2008 |
| 978-987-9460-73-3 | Retail marketing | Prentice Hall - Pearson Education | Fernando Evaristo Doria Rubén Roberto Rico | 2002 |